Ooh. That would make a difference, yeah. I've heard people say that it's a pretty accurate description of addiction, but if that's not the issue...hm. At least this one can be blamed on the writers? (There's a trope name for that, right?)

pointed out to him, then flaunted, dressed up in bright clothing, and paraded down main street.

XD

In that case, I'm just surprised it never came up on-screen before Amber pointed it out.